Designing Charts and Graphs: How to Choose the Right Data Visualizations
Dashboard tools are making it easier than ever to merge and visualize data. This doesn’t mean a great dashboard happens without some strategic thinking though. The thinking starts with questions, such as: What story do you want to tell (analysis) and who do you want to tell it to (audience)?
Knowing who your audience is will help you to determine what data you need. Knowing what story you want to tell (analyzing the data) tells you what charts to use. Roughly speaking, data visualization
is drawing a picture with your data instead of leaving it in a spreadsheet or table. Technically, any way you choose to do this counts, but there are some charts that are way better at telling a story. Learn when to use the appropriate chart type and how to avoid common traps to visualize your data in the most meaningful way possible. Hopefully this white paper will help you create better dashboards that are easier to understand.