Check-In: 08:30 - 09:00
Program:  09:00 - 17:00

Registration

Business Analytics

TDWI Introduction to Business Analytics

This introductory-level course provides an overview of the concepts, skills, and terminology of business analytics. Business analytics is at the forefront of business intelligence. It is through analytics that business managers and analysts achieve the insights that lead to informed and innovative business decisions. Yet analytics is a complex field that involves many disciplines ranging from statistics to data visualization. This course provides an overview of those disciplines and describes the role of each in business analytics and BI systems.

You Will Learn

• Why an understanding of statistics is critical to analytic systems
• Why it is important to understand the needs and roles of consumers of analytics
• How business measurement and analytics are related and how they are different
• How analytics are used in business management and decision making
• How to make informed presentation and visualization choices for analytic systems
• How portfolio management concepts support analytic systems and components

Geared To

• Anyone new to business intelligence
• BI teams that need to develop a common base of concepts and terminology
• BI team members who need to understand the roles and responsibilities of others on their team
• Anyone with a role in definition and development of business analytics systems

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Check-In: 08:30 - 09:00
Program:  09:00 - 17:00

Registration

Business Analytics, Leadership and Management, CBIP

TDWI Enterprise Metrics: Designing Integrated Business Metrics

Measurement-based disciplines are central to business management. BPM, CRM, SCM, and related disciplines increase the visibility and importance of business-by-the-numbers. Technology enables the trend with dashboards and scorecards, but with the technological advances come new challenges. How do we get the right metrics and keep them current in a continuously changing business environment? How do we ensure consistency, cohesion, and integration among metrics and keep them from comflicting with each other? This course teaches fundamentals of metrics design and techniques for establishing meaningful metrics and the systems that use them to establish and attain business goals that address these critical business questions.

You Will Learn

• How and why metrics bring new definition, integration, and alignment challenges
• Processes to define and manage a comprehensive collection of metrics that serve diverse business needs and communities of interest
• Distinctions between measures, metrics, indicators, and indexes, and when to use each
• Techniques to ensure cohesion, assure consistency, and avoid conflict among metrics
• The risks inherent in ad hoc and on-demand approaches to business metrics
• How to develop metrics based on business strategies
• How to use metrics to identify causal relationships
• How to prioritize deployment of the needed metrics

Geared To

• BI program and project managers
• Business managers who depend on metrics
• Business analysts
• Developers of dashboards and scorecards
• Data stewards and data administrators
• Data modelers

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Novotel Amsterdam Airport
Sloterweg 299
1171 VB Badhoevedorp (Netherlands)
Phone: +31 (0)20 6588118
Room Rate: € 130,00